Who's working on your
Blue Ocean Strategy?

We utilise a suite of growth focused strategic planning and implementation methods including
Blue Ocean Strategy, Business Model Generation, Lean Start-up and more.

We collaborate with you, your partners and ours to solve your greatest strategic challenges.
Learning & Development

We work with L&D Managers, Team Leaders, Universities, TAFEs and Schools to develop disruptive and creative innovation and strategic thinking, planning and product commercialisation skills.

We deliver standardised and customised interventions as well as guest lecturers and professional speakers.

Our inspiring programs support your teams to focus on building execution into your strategy and keep you progressing through to full implementation. For more information click the image.

Sales, Marketing & Innovation

If you are responsible for sales, marketing, products/services or innovation, BOS is an essential part of a modern toolkit.

Where are your industry’s untapped uncontested markets and how do you commercialise them? Blue Ocean Strategy® based innovation programs build your innovative product and service pipelines, explore and test them in the real world, and drive prototyping and implementation.

We utilise facilitated meetings, coaching, workshops and cloud-based collaboration technology combined with BOS-based innovation sprint tools, engagement and implementation initiatives.

Owner, CEO, Board & Executives

Our experts will keep you, your Blue Ocean Strategy® team focused, and their project on track, delivering results and avoiding Red Ocean traps.

BOS is the only strategic planning method recognised in both of Harvard Business Review’s Ten Must Reads on Strategy and on Change Management.

Engage an individual or a team of our experienced, accredited, action focused coaches on outcome based contracts.

Free Content & Not-So-Free Content

If you here to self-educate yourself about Blue Ocean Strategy, here is a range of recommended reading, podcasts, webinars, websites, slideshares, software and other material to help you on your journey.

Consider starting with our Bookstore or if you think you’ve already found your Blue Ocean, please read this article on the Red Ocean Traps people typically fall back into during implementation.

And please feel free to ask us a question.


For any sized business and budget.
Speak to us about your market challenges, and let us chart a course to your new opportunities.
Scroll down for more options.

Kick Start

Startups & Micro Businesses Only


  • 12 Weeks Min.
  • 2 x 1 Day Workshop Seats or 1/2 Day Launch
  • 12 x 1 hour Coaching Sessions
  • 6 months Client Portal Access
  • 6 months Premium Events
  • 25 Seat IdeaScale Platform (DIY config)
  • *$6,000 + GST Total
  • Follow-on @ $1400 + GST/month
Got a question?


Small/Medium Business & NFP


  • 12 week & 12 f'night min. options
  • 2 x 1 Day Workshop Seats or 1/2 Day Launch
  • 18 or 36 hours Coaching & Support
  • 12 months Client Portal Access
  • 12 months Premium Events
  • 25 Seat IdeaScale Platform (configured)
  • *$9,000 or $18,000 (+ GST) Total
  • Follow-on @ $1500 & $2500 + GST/month options
Got a question?


Medium-sized Org. Teams & Divisions


  • 12 f'night min.
  • 1/2 Day Launch + 4 Capability Development Workshop Seats
  • 96 hours Imple-Mentoring Workshops, Coaching & Support
  • 12 months Client Portal Access
  • 12 months Premium Events
  • 25 Seat IdeaScale Platform (configured)
  • *$36,000 (+GST) Total
  • Follow-On Monthly Packaged Options
Got a question?


Your Specifically Scoped Projects

On Demand

  • Company Strategy Offsites & Customised Training
  • Briefings/Guest Speakers
  • Market Entry Strategies
  • Investor Readiness & Capital Raisings
  • Optimised for Sale
  • Market Research
  • Innovation Programs
Got a question?

Collaborative Strategy Offsite

2.5 Day Program - Multiple Organisations


  • 4 people per team + $1000 per additional (max. 2)
  • Set Strategic Goals & Alignment
  • Develop Or Refine Your Blue Ocean Strategy
  • Create Team Engagement & Inspiration
  • Explore New Strategic Options
  • Create Market & Non-Customer Research Programs
  • Devise or Revise Your Innovation Program
  • Offsite Locations outside Sydney & Melbourne
  • Add a Half Day Team Bonding Activity
  • * Plus Travel/Accommodation & GST
Got a question?

Strategy & Innovation Speakers

For your team offsite

On Request

  • Inspire Your Team
  • Explore Strategic Options
  • Generate Innovative Ideas
  • Collaborate with Strategic Partners
  • Create An Innovation Competition
  • Run A Hack Days Program
  • And More
  • Customised Presentations
  • Customised Workshops
  • Customised Webinars
Got a Question?

Strategy & Innovation Offsites

2 Day Program for Facilitators & Managers


/Facilitator + 1 Client
  • For Facilitators, Business Owners & Managers, Project Team Leaders & Sponsors
  • Follows our 12 Step Navigation Chart
  • Focus on Practical/Commercial Application
  • Covers Many Strategic Planning Growth Tools & Principles
  • Many Cases and Examples
  • Experiential/Team Work
  • Use of Technology to Drive Execution
  • 12 months access to Client Portal
  • 2 hours Post Offsite Coaching
  • * Plus GST
More Information

Free and Premium Events

Key Points

About Us
  • Local & Global Network

    We are Australia's only network of qualified and accredited Blue Ocean Strategy® advisers. We have people in every State and access to the Official Global BOS Network.

  • All Industries

    The original Blue Ocean Strategy research examined over 30 industries. We have experience applying Blue Ocean Strategy across a wide range of industries including financial services, professional services, retail, mining and mining services, utilities, construction, transport and logistics, and IT.

  • All Organisation Sizes

    Our advisers have worked with organisations ranging from startups, through small to medium and ASX listed businesses, up to multinationals, Fortune 500's and Government.

  • Evidence Based

    Blue Ocean Strategy® is based on sound research, on over 130 strategic moves, over a period of 100 years, from over 30 industries.


Some Of Our Satisfied Clients

Get in touch

We provide mentoring and consulting services and run public and customised strategy offsites. We use a combination of innovation, disruption and growth focused strategic planning methods, to assist you to create your own systematic, repeatable and actionable processes for identifying and creating new products, services and market space.

Prof Chan Kim & Prof Renee Mauborgne are the universal copyright owners of all the Blue Ocean Strategy tools, frameworks and principles.
(c) Kim & Mauborgne. All rights reserved.