Blue Ocean Strategy Australia

Blue Ocean Strategy Australia holds the official and exclusive business rights to the Blue Ocean Strategy brand, tools, methods and concepts in Australia.

We are the exclusive representatives of the trademarks for Blue Ocean Strategy in Australia.  These trademarks cover goods and services in business management, professional business consultancy, business research, business organisation consultancy, academies [education], arranging and conducting conferences, seminars, symposiums, workshops [training], publication of books and texts, and providing online electronic publications.

If you wish to undertake any commercial advisory work in any of these areas please contact us to discuss our support and licensing arrangements.

The Blue Ocean Strategy Australia head office is in Melbourne, but we have a network of Qualified Practitioners and Accredited Affiliates across the country.  All our consultants have been fully trained in Blue Ocean Strategy and bring additional industry and vocational expertise.

Blue Ocean Strategy Australia is part of the UCSI Blue Ocean Strategy Regional Centre.  The other official UCSI regional centres are Canada, China, India, Indonesia, Malaysia, Philippines, Singapore, Taiwan and Thailand.

Our mission is to inspire, empower and support the transformation of Australian organisations through the professional application of Blue Ocean Strategy.

We oversee: Australia’s largest community of qualified and licensed Blue Ocean Strategy consultants

We are committed to: Raising the quality and professionalism of Blue Ocean Strategy consulting in Australia

We support: An open source methodology and continuous professional development for business strategists

We encourage: Authentic, experiential learning through facilitation and accelerated learning methods

We facilitate: Strategy formulation, validation and execution

We provide: Accredited training as well as mentoring, coaching and project management support

We conduct: Applied research to continuously contribute to the knowledge and best practice of Blue Ocean Strategy

OUR COMMITMENT TO YOU

Whether you are building your organisation, developing a new business line, searching for innovation or anticipating the need to accelerate growth in your existing business, we provide the tools, framework and knowledge required to fuel growth using a sustainable, proven management model. We achieve this by empowering you and your teams with a fundamental understanding of the concepts and principles that underpin a Blue Ocean strategic approach whilst using pragmatic, action-driven workshops, coaching, advisory support and research.